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AW17 Salon Collection

In 2008 photographer Ari Seth Cohen and filmmaker Lina Plioplyte started the blog Advanced Style to deliberately draw attention to the innovative clothing worn by older woman, those usually considered ‘invisible’ by the fashion system. Participants such as Iris Apfel wear an eclectic assortment of couture, vintage and DIY clothing in bold block colours and graphic shapes, many of which are reminiscent of the experimental designs of the grand couturier Cristobal Balenciaga. Balenciaga, like Vidal Sassoon was a modernist in essence, obsessed with the properties of material and the myriad ways in which it could be cut and constructed continually redefining and exploring his innovative cutting techniques.

The Sassoon discipline of line, graduation and disconnection are used to create the feel of hair in motion. Shapes are worked internally giving structure to the overall look. Edges are added organically, taking their cues from the feel of the internal shape. Fronts are long and loose, layered through from the crown creating versatile cuts that can be worn in different ways.

This season precise sectioning and weaving techniques are used to create the perfect blend of colour placement within the cut. Slices, fine back-to-back panels and classic weaves give a multi-tonal texture to the hair and add depth and shine to solid shapes.

Colours are concealed and convertible, designed to work with the parting of the hair revealing sleight-of-hand shades on the left or the right. The Couture colour palette comprises rich copper-red infused with soft gold and vibrant orange, cool dark brown with accents of caramel and navy blue. Light natural blond is enhanced with ice-white, pale lilac and soft gold.

Promo Video


Sassoon Professional Products

This season, Sassoon introduces ILLUMINATING OIL, a new lightweight oil treatment enriched with Vitamin E, designed to instantly revive coloured hair. You can mix it with ILLUMINATING RESTORE, leave for 5-10 minutes before rinsing or you can use it alone on dry hair to create incredible shine and softness. Finish your Sassoon look with EDIT HOLD hairspray to maintain a long-lasting hold.

Halo Hydrate
A conditioning mist for all hair types that invisibly conditions hair for an all-day soft and sensuous look with UV protection
Illuminating Oil
A multi protect primer that nourishes the hair with Sweet Almond Oil.
Texture Refine
A light filtered clay that provides a matt finish with a hydrated look.
Edit Body
An aerated mousse for all hair types that gives structural support and body to the haircut.