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The cutting techniques for the collection are inspired by the individual wearer. Looks range from a modern interpretation of the bob, the ultimate Sassoon signature look, as well as longer versions of this iconic shape that skim the shoulders with a cool, insouciant attitude.

Mid-length layered shapes feature too, inspired by The Mouche and the Shake, iconic Sassoon looks of the 70s, they reappear here with new techniques of reverse layering and subtle undercutting.

New ideas revolve around ultra-long hair, which are combined with shorter interior lengths and gentle face framing shapes that are enhanced by concealed layered panels.

Textures suggest a relaxed, modern appeal. The hair is prepped with the accent on moisture and flexibility and dried for supple movement and understated shine.

Although there is room for bright accents of ice blue and blood red, the colours for the collection centre around a modern, natural feeling.

To reinforce the feeling of liberation and originality, classic techniques are reinvented and applied in advanced, innovative ways

Tones of chalk white and coal black are applied through a mid-length cool, caramel base with a new version of the barcoding technique. Back brush highlighting in shades of honey and warm blonde are used in a layered shape to add dimension and depth.

The collection also features masterful reinventions of classic two tone and back-to-back slice techniques.